Home Partnerships Approach Happenings Join Contact Never be the same again Ragged Edge is a brand company for people who refuse to settle for average. It’s time to commit to a different reality. Granola Granola committed to human progress. With a viral rebrand and campaign that drove extraordinary growth. $1.25 billion Valuation within three months of the rebrand. Wise Wise committed to the world’s money. With a rebrand rolled out in 175 countries. 58% Share price increase in the 12 months after launch Papier Papier committed to the possibility of a blank page. With a rebrand that set the platform for US expansion. 2,500 Target stores The new brand helped Papier secure listings in every Target store Palmetto Palmetto committed to making clean energy irresistible. With a rebrand that lets America have it all. 92% Increase in follower growth rate since rebrand Tilt Tilt committed to working people. With a rebrand that levels the playing field for millions of Americans. 70% Higher click through rates on Meta Marshmallow Marshmallow committed to insuring difference. With a rebrand that backs the exceptions to the rules. $2 billion Valuation in 2025 after becoming profitable for the first time Free Soul Free Soul committed to every woman. With a brand and packaging system built to scale. From DTC to IRL Listed in 420 Tesco and 300 Boots stores Globe-Trotter Globe-Trotter committed to character. With a rebrand to reinvigorate its iconic luxury heritage. 40% Revenue increase in the nine months after launch Eager Eager committed to making the ordinary extra ordinary. With a rebrand that breaks the rules of big juice. Whole Foods launch Listed in every Whole Foods Market in the country All partnerships Happenings Updates and opinions Jobs One of us? We're looking for more exceptional talent to join our London Studio Ragged Edge Opinion The winner of the AI wars will be the best brand not the best product Max Ottignon for Adweek Opinion Is the era of boring product design over? Why tech brands are betting on design to stand out. Max Ottignon for Digital Frontier There’s more happening