A frontier human data and evaluation lab making AI better for creativity. Request partnership Request partnership Research Research AGENT.SO ANYTHING BUBBLE BUILDSHIP FLORA FLUTTERFLOW FRAMER FRAMER COMMERCE FRAMESHIP GENERAL ASSEMBLY GLIDE GLORIFY HEYGEN IDEOGRAM INSTANT JITTER KAJABI KIT (CONVERTKIT) KITTL LOTTIEFILES LOVABLE LOVART LUMMI MAGICPATH PAGEDECK PEACHWEB READYMAG RELUME REPLIT REPLO RETOOL RIVE SPLINE STRIPO TEMPO LABS UNICORN STUDIO WEBFLOW WEBSTUDIO AGENT.SO ANYTHING BUBBLE BUILDSHIP FLORA FLUTTERFLOW FRAMER FRAMER COMMERCE FRAMESHIP GENERAL ASSEMBLY GLIDE GLORIFY HEYGEN IDEOGRAM INSTANT JITTER KAJABI KIT (CONVERTKIT) KITTL LOTTIEFILES LOVABLE LOVART LUMMI MAGICPATH PAGEDECK PEACHWEB READYMAG RELUME REPLIT REPLO RETOOL RIVE SPLINE STRIPO TEMPO LABS UNICORN STUDIO WEBFLOW WEBSTUDIO AI agents AI 3D generation No-code apps Backend automation Creative collaboration Mobile app builder Website builder Ecommerce platform Developer infrastructure Tech education No-code apps AI design tool AI video generation AI image generation AI eCommerce builder Motion design Course platform Email marketing AI graphic design Animation platform AI app builder AI art generation AI image platform AI workflows Presentation builder Website builder Website builder AI wireframing AI coding platform Ecommerce builder Internal tools builder Interactive animation 3D design Email design AI development Interactive design Website builder Website builder AI agents AI 3D generation No-code apps Backend automation Creative collaboration Mobile app builder Website builder Ecommerce platform Developer infrastructure Tech education No-code apps AI design tool AI video generation AI image generation AI eCommerce builder Motion design Course platform Email marketing AI graphic design Animation platform AI app builder AI art generation AI image platform AI workflows Presentation builder Website builder Website builder AI wireframing AI coding platform Ecommerce builder Internal tools builder Interactive animation 3D design Email design AI development Interactive design Website builder Website builder Human creativity keeps evolving. We make sure it leads. Request partnership Request partnership Meet the Contra Labs ecosystem We build the eval layer for creative AI, helping AI tools and teams understand quality the way expert creatives do. PUBLIC EVALUATIONS Creative Arena AI models go head to head on creative output. Real creatives judge the results. The best model wins. Human taste, applied. RESEARCH & INSIGHTS Human Creativity Benchmark The industry standard for measuring creative AI. Built on the judgments of 1.5M+ creatives, HCB answers the only question that matters: is this actually good? PRIVATE EVALUATIONS Creative Human Data Preference datasets built by the people who set creative standards. Top creatives label, rank, and evaluate AI outputs. This is the data that teaches AI what quality looks like. CREATIVE AI AGENTS Co— Agents Creative AI Co—Agents that collaboratively amplify the workflows of expert creatives. Private beta. Building taste into creative AI Contra Labs brings together private evaluations, public comparisons, and research outputs under one unified human evaluation framework. Expert preference modeling We capture and analyze high-signal human preferences from vetted creative professionals. Creative scoring systems Qualitative judgment is translated into structured scoring frameworks aligned with real-world standards. Blind comparative reviews Models are evaluated head-to-head through structured, bias-controlled comparison protocols. Multimodal AI evals We assess image, video, design, and interactive model outputs where traditional metrics fail to capture taste. Built on real-world creative expertise The Network of Human Taste 1.5M+ independent creatives 400+ different creative skills $250M+ earned by creatives 26x higher project earnings by creatives on Contra 50+ models evaluated Work with the industry’s top creative minds Request partnership Request partnership The creative class sets the standard. Request partnership Request partnership Leading next-gen creative AI research. Human taste is the new training data. Creative AI isn't good enough yet. Human creativity keeps evolving. We're here to make sure it leads. This was our first time running a benchmark like this, and the rater quality has been excellent. The annotators really understood the task. When they flag an issue, I trust it's real. We're very happy with the results. — Jon Almazán, Sr Applied Scientist at Photoroom Execution is free. Now, judgment is everything. Move beyond benchmark scores and uncover the qualitative signals that shape user preference. Request partnership Request partnership Creative Human Data Creative Human Data Creative Arena Creative Arena Jobs Jobs The world's leading independent human data & creative evaluation lab Get In Touch Get In Touch Creative Human Data Creative Human Data Creative Arena Creative Arena Jobs Jobs